When I first formed the mission of this blog, I knew it would be an interesting experiment. Crisis management experts and communications coaches are a spirited bunch. Encouraging dialogue and debate on these topics should lead to interesting, educational places. That’s the goal for all ye who browse here.
What I didn’t count on, however, was how interesting the networking has become in such a short time. Take Judy Hoffman, for example, founder of JCH Enterprises. The blog was a few posts old when Judy reached out, sent warm complements and also offered me a copy of her book, Keeping Cool on the Hot Seat. It’s a solid read of the foundations of dealing with (mostly local) media in times of crisis. Check it out, if you get the chance.
We’ve traded emails and my fellow North Carolina neighbor graciously accepted the offer to answer Three Tough Q’s:
I hope you enjoyed the 
Quick – what’s worse: having no crisis plan, or having an unwieldy crisis plan?
I’m delighted to launch this interview series – dubbed Three Tough Q’s – with one of the true luminaries of risk and crisis communication,