Tag Archives: crisis plan

Crisis communications planning gets unfairly tarred by oil spill critic

On June 15, U.S. Congressman Bart Stupak (D – MI) issued a statement on “misplaced priorities” of oil companies in the wake of the spill in the Gulf of Mexico.  In it, he uses the ExxonMobil oil spill response plan to draw conclusions about oil industry lack of preparedness.  Stupak concludes that the plans are “great public relations….  But these plans are virtually worthless when an actual spill occurs.   And that’s exactly the kind of misplaced priorities that led to this disaster.”

In my opinion, Congressman Stupak’s conclusion is murky. 

Don’t get me wrong – history will eventually assign plenty of shared blame for the Deepwater Horizon situation.  The events leading up to the oil spill, the BP “responsible party” efforts to stop the leak, the ongoing and future clean-up work and the public relations responses all deserve to be scrutinized, heavily.  However, the Congressman’s buckshot against the oil industry hits crisis communications planning with collateral damage.  And that’s counterproductive.

Continue reading Crisis communications planning gets unfairly tarred by oil spill critic

Terrorism: Seven Starter Steps to Prepare Against the Unthinkable

According to a recent CNN report, the Department of Homeland Security confirmed that attempted terrorist attacks against the United States are at an all-time high.  The department’s May 21 report obtained by CNN also indicates that terrorists are looking for “smaller, more achievable attacks against easily accessible targets.”

Scary.  A word to the wise:  “If You See Something, Say Something.”

Also scary times for U.S. businesses.

Experts who focus on emergencies and disasters have already weighed in with recommended actions.   

It’s a  similar clarion call for corporate communicators to prepare, now, before an attack strikes the heart of a company’s operations.  Here’s a good start of recommended actions:

Continue reading Terrorism: Seven Starter Steps to Prepare Against the Unthinkable

Go, Team!

Property of Fox. See the movie, June 11, 2010!

Exactly one month ago, I hosted a poll at the tail end of a blog post on the importance of building elite crisis management teams and not relying solely on plans. 

Pollsters were faced with a Solomon-like choice*:  if you could choose only one, would you rather have a super crisis plan with no trained team?  Or the opposite?

As of this evening, 95 percent favored team over plan

Unfortunately, I would say that ratio is THE MIRROR OPPOSITE of the way organizations focus on crisis preparedness. 

Continue reading Go, Team!

A Sporting Analogy (and Poll)

Pick a team sport.  Any sport.  Your team gathers to prepare for the upcoming season.  In your first meeting, your coach hands each of you a highly detailed playbook.  He reads aloud each page to your team.  The playbook details:

  • Goals for the season and winning strategies
  • Your team’s hierarchy:  captains, starters, matchups against various opponents, backups, etc.
  • On-field expectations:  how players should call plays, anticipate, adjust, communicate
  • A “matchup” assessment  of the team’s strengths and weaknesses versus each opponent that might be faced during the season

Continue reading A Sporting Analogy (and Poll)

Sharing a Lament with our BCP Brethren

A pair of business continuity planning (BCP) experts recently voiced concerns about their profession.  Tim Armit from the U.K. recently observed that the scope of business continuity too often gets restricted to physical disasters and IT failures.  Ken Simpson later weighs in from Australia with an observation that BCP is becoming more fixated on management systems and certifications, rather than the holistic ability to manage incidents and recover.

We who focus on crisis/reputation management should echo their concerns.

Continue reading Sharing a Lament with our BCP Brethren