Tag Archives: blogging

2010 reflections: “I now know why I blog”

When I launched this blog on Jan. 7, 2010, I will admit I was flying blind.  But, oh, what places I’ve been!   As a 2010 wrap-up post, here are key things I’ve appreciated and learned through this experience.

 

This is my book.  This blog began as a book outline.  The working title was “Crisis Management in the Culture of NOW!”  Within a week of typing “CHAPTER ONE,” I realized I was racing to catch the sun.  I rationalized that by the time I sought a publisher, there’d likely be a half-dozen books on my topic.  I also found myself reading more crisis-expert blogs to bolster points I wanted to make in the book.  I quickly began calculating the benefits of blog vs. book.

A blog has no shelf-life – it’s a living, breathing thing.  A blog would allow me to explore multiple facets of crisis management and communications coaching, not just the angle tethered to a book title.  A blog doesn’t require “new editions” to be updated.  And – perhaps most enticing – a blog encourages interaction through comments and “likes” and retweets. 

Thus, after a maddening month trying to learn web hosting and WordPress (it’s not nearly as easy as advertised), this blog was born.  If I may be immodest, it’s a lot better than my book would have been.

 

This is my database.  Here’s an admission – I have a terrible memory.  If I don’t write something down, it’s very likely that I’ll forget something useful I’ve created for a client.  (Clients who know me well joke that I’m the perfect crisis counselor – unintended disclosures are unlikely because most details of their ordeal are completely forgotten “within a month.”  Har, har.) 

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